What is it:
Braille-enabled visiting cards are your standard visiting cards
with a special feature, your name embossed in Braille. The
brailling is done for a rupee per card and can be done on your existing
cards! This means you don’t have to reprint your cards at
all. Just commission Esha to do the brailling and you will have
a new set of cards at your desk in a week’s time, wherever
you are located in the country.
How is it done:
Brailling is done on a brailler, which is a special machine for
the blind. It resembles a typewriter and works like one too.
What’s
in it for me:
More than you can imagine. For a rupee per card, you get your cards
looking exquisite. Also they are transformed almost into something
that says more than what’s written. Giving out a Braille-enabled
card, says:
a. You are sensitive and inclusive, without being flashy about it.
b. You(and your business) are serious about a commitment to fair
employment practices and inclusive communication.
In addition to this, if a blind person happens to receive your card,
imagine his delight at being able to make sense of it, as opposed
to a card with printed words only. Imagine your delight at not being
red faced when you suddenly meet someone in your work and the person
happens to be visually challenged.
How
do the blind benefit:
Esha outsources the brailling of cards to blind professionals. The
money made on each card goes directly to the blind. If you get 100
cards done, they make Rs 100. Orders in large numbers and then repeat
orders will ensure the blind make up to Rs 30,000 a month. Today,
most blind make only about one-tenth that amount even when fully
employed. More importantly, brailling cards is a dignified way to earn a sustainable
livelihood while you get something equally substantial in return.
Corporate
Social Responsibility made easy:
In the West, finding a disabled-friendly train station or a Braille
menu in a restaurant is not uncommon. In India, while this reality
is distant, inclusive communication is probably the easiest way
to implement corporate social responsibility. Making office spaces
and stationery disabled-friendly does not cost much. In fact, Esha
is probably the only organisation that gets cards brailled-enabled
for as less as a rupee. Our research shows in United States, a set
of 100 Braille-enabled cards cost up to 77$! In India, we offer
this service at under USD 3!!
For more details or to place orders, Contact
Us!
We conduct sensitisation workshops in schools, colonies and offices,
wherever solicited. These workshops are based on the Theater Technique,
and are therefore, inclusive, activity based, and fun.These
workshops provide a refreshing change from the standard Team Building
and other workshops usually used for children, employees and friends
in a group.
The
main aim of these workshops is two fold:
1. To make the participants more aware of their own gifts (incl.
the gift of sight)
2. To make everyone a little more sensitive to the special needs
of the differently-abled.
The
workshops are (co-) conducted by a blind professional and are therefore
a part of our employment options for the blind initiative.
An
inclusive environment is one in which the blind and/or other disabled
find their way with ease. At Esha, we have a simple, effective 4-step
process to make commercial, corporate and educational spaces friendly
and non-intimidating for the blind.
This exercise is also facilitated by blind professionals, who are
auditors:
Step 1: Accessibility Audit:
To be done by a trained blind auditor.
Step 2: Short duration, non-intensive sensitisation workshops:
For every one who is likely to come in contact with the blind: colleagues,
other staff, faculty, students and administrative staff.
Step
3: Making spaces blind-friendly:
Putting Braille placards, making small raised maps of the key buildings
to help first-time visitors, and voice-recorded guides wherever
necessary.
Step 4: First-time induction of any blind student/employee:
A specific training session to sensitise 2 members of staff in case
of an office, and 2 members of faculty, staff and student community
each, in case of an institution. It is expected that the knowledge
will be readily transferred so that more and more people are capable
of doing this induction whenever a blind person joins in.
Esha
is equipped to help you plan and implement the initiative of making
spaces of any kind and size inclusive for the blind – be it
a commercial space, corporate or even a retail space. We can also
help you make educational institutions and public spaces inclusive
for the blind.
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